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CITY OF CAPE CANAVERAL
CULTURE AND LEISURE SERVICES BOARD REGULAR MEETING
City Hall Council Chambers
100 Polk Avenue, Cape Canaveral, Florida 32920
AGENDA
July 31, 2025
5:30 P.M.
CALL TO ORDER
ROLL CALL
PUBLIC PARTICIPATION: Any member of the public may address any items that do not appear
on the agenda and any agenda item that is listed on the agenda for final official action by the City
Council excluding public hearing items which are heard at the public hearing portion of the
meeting, ministerial items (e.g. approval of agenda, minutes, informational items), and quasi-
judicial or emergency items. Citizens will limit their comments to three (3) minutes. The City
may schedule items not on the agenda as regular items and act upon them in the future.
ACTION ITEMS | 5:30 p.m. 6:30 p.m.
1.Approve Minutes from the May 29, 2025 Regular Meeting
2.Review revised/reconfigured fee structures to make a recommendation for City Council
consideration.
3.Review CAPE Center facility rental fee schedule to make a recommendation for City
Council consideration.
STAFF REPORTS + UPDATES | 6:30 p.m. 6:45 p.m.
ADJOURNMENT:
Pursuant to Section 286-0105, Florida Statutes, the City hereby advises the public that: If a person decides
to appeal any decision made by the Culture and Leisure Services Board with respect to any matter
considered at this meeting, that person will need a record of the proceedings, and such purpose that person
may need to ensure that a verbatim record of the proceedings is made, which record includes the testimony
and evidence upon which the appeal is to be based. This notice does not constitute consent by the City
for the introduction or admission into evidence of otherwise inadmissible or irrelevant evidence, nor does
it authorize challenges or appeals not otherwise allowed by law. In accordance with the Americans with
Disabilities Act: all interested parties may attend this Public Meeting. The facility is accessible to the
physically handicapped. Persons with disabilities needing assistance to participate in the proceedings
should contact the City of Cape Canaveral Parks, Recreation and Community Affairs Department \[(321)
868-1220 x222\] 48 hours in advance of the meeting.
CULTURE AND LEISURE SERVICES BOARD
REGULAR MEETING MINUTES
MAY 29, 2025
CALL TO ORDER
A meeting of the Culture and Leisure Services Board was held on May 29th, 2025, at Cape
Canaveral City Hall, 100 Polk Avenue, Cape Canaveral, Florida. The meeting was called to order at
5:30 p.m. by Vice Chairperson, Mary Mosquera. The Board Secretary called the roll.
ROLL CALL
Mary Mosquera Vice Chairperson
Joel Fair
Ginny Scott
Brad Pervell
James Stobie
OTHERS PRESENT
Molly Thomas Director Parks, Recreation and Community Affairs
John Mayberry Deputy Director Projects + Parks
Samantha Berry Board Secretary
Amy Moody Community Engagement Manager + PIO
Tim Carlisle Capital Projects Director/Stormwater Manager
Laura Cullifer Capital Projects Coordinator/Manager
MEMBERS ABSENT (Excused)
Kathy Parks
Betsy Ronk (Participated by phone)
PUBLIC PARTICIPATION
None
ITEMS FOR ACTION
1. Approve or amend the agenda. A motion was made by James Stobie to approve the
agenda as written, seconded by Brad Pervell. The motion carried unanimously.
City of Cape Canaveral, Florida
CLS Board Meeting · May 29, 2025
Meeting Minutes· Page 2 of 3
2. Approve Minutes for the March 27, 2025 Culture + Leisure Services Board Regular
Meeting – A motion was made by Brad Pervell to approve the minutes from March 27, 2025,
seconded by Joel Fair. The motion carried unanimously.
3. Approve Minutes for the April 24, 2025 Culture + Leisure Services Board Workshop
Meeting – A motion was made by James Stobie to approve the minutes from April 24, 2025,
seconded by Betsy Ronk. The motion carried unanimously.
PRESENTATION
4. Presentation by Capital Projects Director, Tim Carlisle, recapping the history of the
beach-end paid parking dialog in the City of Cape Canaveral and updated research
related to programs implemented by neighboring communities. After Mr. Carlisle’s
presentation, discussion ensued about the information presented and how to move forward.
The motion was made by Betsy Ronk to recommend the Staff continue research into
paid parking for consideration by City Council, seconded by Ginny Scott. The motion
carried 5-1, with Brad Pervell against.
ITEMS FOR DISCUSSION
5. Review insurance provider data and discuss recommend potential adjustments for
Fiscal Years. Director Thomas explained the details of the available data and how the data
is influenced by seasonal usage patterns. Joel Fair made a motion to accept current
insurance programs for basic membership, Brad Pervell seconded. The motion carried
unanimously.
ITEMS FOR ACTION
6. Review City Code Sec. 2-171(m) and if so desired, request City Council consider the
appointment of alternate members for the Culture + Leisure Services (CLS) Board.
Ms. Thomas reviewed the previous process for selecting alternates and outlined several
options the board could consider moving forward with for City Council. James Stobie
made a motion directing staff to contact the previously interviewed candidate to
confirm their availability to serve. The motion also included a recommendation to
Council to consider reopening the application process to seek additional candidates.
Joel Fair seconded the motion, which passed unanimously with a 5-0 vote.
7. Provide Staff with direction on specific fee schedule and membership amendments
as discussed at the April 24, 2025 CLS Board Workshop Meeting. Following a
City of Cape Canaveral, Florida
CLS Board Meeting · May 29, 2025
Meeting Minutes· Page 3 of 3
discussion of the various considerations to be included, a decision was made to initiate
the membership amendment process in manageable steps.
A motion was made by Joel Fair to change the basic membership to exclude court
st
usage starting October 1, seconded by Ginny Scott. The motion passed 5-0.
After additional deliberation, including considerations of finances and differences between
the facilities, a motion was made by Ginny Scott for Staff to assemble dual and single
court fee options, to be presented to the Board at a later date. Joel Fair seconded.
The motion passed 5-0.
As part of the court fee discussion, the Board deliberated the feasibility of charging for court
usage after business hours. A motion was made by Brad Pervell requesting Staff to
research pay systems for after hour court usage, seconded by James Stobie. The motion
passed 5-0.
STAFF REPORTS + UPDATES:
• Mr. Mayberry provided updates on the following:
o Splash Pad upgrade project is underway.
o The concession stand project at the Little League Field will begin soon.
o Acoustic panels were installed underneath the walking track at the Community
Center to help address noise/echo issues in the gymnasium.
ADJOURNMENT:
There being no further business and inclement weather approaching, Mary Mosquera declared
the meeting adjourned at 8:02 p.m.
Approved on this, the 31st day of July, 2025.
_________________________________________ _______________________________________
Kathy Parks, Chairperson Samantha Berry, Board Secretary
CITY OF
CAPE CANAVERAL
CULTURE AND LEISURE SERVICES (CLS) BOARD
JULY 31, 2025 REGULAR MEETING · ITEM # 2
Subject: Review revised/reconfigured fee structures to make a recommendation for City Council
consideration.
Summary: At the May 29, 2025 Regular Meeting, the Board offered several suggestions related
to the adjustment of available membership types/categories and the respective facility amenities
to be included in each. During that meeting, the Board moved to redefine the Basic Membership
category at the Community Center to include only the walking track and upstairs work out room.
In addition to amending that category, the Board asked Staff to include new membership options
that would meet the needs of those only utilizing City facilities for access to athletic courts, i.e.
basketball, pickleball and tennis.
The overall structure of the City’s recreational fee schedule has not changed since its inception.
The City has always utilized a “differential rate system,” establishing specific pricing categories for
residents, non-residents, resident seniors, non-resident seniors, resident minors, non-resident
minors, and the recently added category for veterans and first responders. The intent of this
structure is to recognize all residents as ad valorem tax payers (whose dollars help fund these
facilities), and provide discounts for those who serve the community, as well as the eldest and
youngest members of the community.
While the intentions of such a structure are overwhelmingly good, supporting a fully differential
rate structure presents multiple challenges — with the primary challenge being the balancing
financial sustainability of the agency with the core public service mission of efficiently serving the
immediate community. Other challenges include:
Managing Processes: Implementing procedures and systems (to include software
applications) that facilitate the different pricing tiers, track eligibility, and process
transactions accurately can be complex and must consider a margin of error on behalf of
both Staff and customers.
Staff Training: Staff must be trained on the different rate structures, enforcing eligibility
criteria, and how to handle sensitive conversations with the public regarding discounts.
Compliance: Ensuring compliance with the differential rate policy and preventing misuse
or fraud requires constant oversight.
Communication: Clearly communicating the various pricing options and eligibility
requirements to the public can be challenging, leading to confusion and frustration.
City of Cape Canaveral CLS Board
Regular Meeting · July 31, 2025
Agenda Item # 2
Page 2 of 4
Balancing Act: Rate schedules must carefully balance the needs of the individuals and
that of the agency. Setting prices too low for discounted groups or offering too many
discounts could undermine financial sustainability of the organization.
Uncertainty: Predicting how different price points will affect demand and overall revenue
can be difficult, making financial forecasting challenging.
Cost Recovery Goals: Industry best practices advise that municipal park and recreation
agencies aim for a certain level of cost recovery through user fees – the national average
puts this somewhere between 20-30%. Intense differential pricing will inevitably
complicate meeting such targets when a significant portion of users receives discounts.
Despite these challenges, Staff recognizes the importance of differential rate structures as a tool
for balancing community investment while ensuring that everyone has the opportunity to benefit
from the City’s recreational facilities. These challenges can be more manageable, however, by
reducing the complexity of the differential structure that we employ.
As such, with the feedback of varied community members and guidance of the Board, Staff has
developed three differential fee structures for the Board to consider for the upcoming FY. It is
important to note that these are primarily structural proposals and the specific fees purported
therein can be amended at the Board’s discretion.
I. Fully Differential Structure (Attachment 1)
Differential Structure Summary:
Represents current structure, with added categories as recommended by the Board.
Discounts available for all daily passes and membership options.
Rebalances rates to reflect changes in accessible amenities.
Monthly and Annual Rate:
Reflects the current structure with discounts provided to all membership tiers
accordingly.
Incentivized for users that visit facilities with greater frequency.
II. Simplified Differential Structure (Attachment 2)
Simplified Structure Summary:
Eliminates special discounts for daily rate.
Charge flat Resident, Non-Resident, Non-Resident Child rates only for single day-single
facility use.
City of Cape Canaveral CLS Board
Regular Meeting · July 31, 2025
Agenda Item # 2
Page 3 of 4
Rebalances other rates to reflect changes in accessible amenities.
Affords discounts for monthly and annual memberships only.
Adds categories as recommended by the Board.
Monthly and Annual Memberships:
Charge separate Resident and Non-Resident rates
Includes single category specifically for court access, providing guests with a
monthly/annual membership option that allows for access to either facility.
Incentivized for users that visit facilities with greater frequency.
Provide 15% discount for Seniors, Veterans and First Responders, while still recognizing
residency status.
o Rounded up to nearest dollar amount
III. Streamlined Differential Structure (Attachment 3)
Streamlined Structure Summary:
Eliminates special discounts for daily rate.
Charge flat Resident, Non-Resident, Non-Resident Child rates only for single day-single
facility use.
Adds categories as recommended by the Board.
Monthly and Annual Memberships:
st
Senior, 1Responder, Veteran and Non-Resident child discount 15% of standard
resident rate, regardless of residency status.
o Rounded up to nearest dollar amount
Incentivized for users that visit facilities with greater frequency.
Includes single category specifically for court access, providing guests with a
monthly/annual membership option that allows for access to either facility.
Includes single membership option for full access to both facilities.
Due to the number of individual membership variables, newly proposed/divided categories and
the current complexity of our fee structure, it is difficult to project how each of these structures
will impact revenues going forward. With each of the proposed structures, however, the areas that
will see the biggest changes/impacts will be from users that utilize insurance programs and those
who pay by the visit. It is fair to assume that these groups overlap in many instances.
City of Cape Canaveral CLS Board
Regular Meeting · July 31, 2025
Agenda Item # 2
Page 4 of 4
To aid the Board in its review, check-in data for FY 23-24 relating to the aforementioned
categories, along with currently active Annual and Monthly Membership counts, has been
provided. (Attachment 4)
Other things to consider:
In 2025, what age should be considered “senior” and why?
For some sports, particularly pickleball, competition with other venues grows by the day.
Some of our Community Center court users and daily pass visitors are minors coming to
play basketball. The vast majority are residents, which is why it isn’t apparent in the data,
but not all.
With any of the proposed changes, significant updates to the Rec Desk system will be
necessary prior to launch.
Ample notification for all current members and insurance benefit providers will be necessary
prior to launch.
Member education and staff training to account for anticipated errors/challenges during the
conversion will be necessary prior to launch.
PRCA Staff recommends the Board take the following action: Review revised/reconfigured fee
structures to make a recommendation for City Council consideration.
Approved by Director: Date: 07/18/2025
Fully Differential Structure - A
C5C5NHRCC5 PremiumAll Access
Dual + Gym
Daily Court PassGymCourt PassCourt + Gym
Resident$ 5.00$ 4.00$ 4.00$ 7.00n/a
Non-Resident$ 6.00$ 5.00$ 5.00$ 8.00n/a
Senior Resident$ 4.00$ 3.00$ 3.00$ 6.00n/a
Senior Non-Resident$ 5.00$ 4.00$ 4.00$ 7.00n/a
Vet/1st Responder$ 4.00$ 3.00$ 3.00$ 6.00n/a
Child Non-Resident$ 2.00$ 3.00$ 2.00$ 4.00n/a
C5C5 BasicNHRCC5 PremiumAll Access
Monthly Gym OnlyDual + Gym
Court PassCourt PassCourt + Gym
Resident$ 40.00$ 32.00$ 32.00$ 56.00$ 65.00
Non-Resident$ 48.00$ 40.00$ 40.00$ 64.00$ 75.00
Senior Resident$ 32.00$ 24.00$ 24.00$ 48.00$ 55.00
Senior Non-Resident$ 40.00$ 32.00$ 32.00$ 56.00$ 65.00
D
Vet/1st Responder$ 32.00$ 24.00$ 24.00$ 48.00$ 55.00
E
Child Non-Resident$ 16.00$ 16.00$ 16.00$ 24.00$ 35.00
S
C5C5 BasicNHRCC5 PremiumAll Access
O
Annual Gym OnlyDual + Gym
Court PassCourt PassCourt + Gym
Resident
$ 400.00$ 320.00$ 320.00$ 560.00$ 650.00
P
Non-Resident
$ 480.00$ 400.00$ 400.00$ 640.00$ 750.00
Senior Resident
$ 320.00$ 240.00$ 240.00$ 480.00$ 550.00
O
Senior Non-Resident
$ 400.00$ 320.00$ 320.00$ 560.00$ 650.00
Vet/1st Responder
$ 320.00$ 240.00$ 240.00$ 480.00$ 550.00
R
Child Non-Resident
$ 160.00$ 160.00$ 160.00$ 240.00$ 350.00
P
Fully Differential Structure - B
C5C5NHRCC5 PremiumAll Access
Dual + Gym
Daily Court PassGymCourt PassCourt + Gym
Resident$ 4.00$ 3.00 $ 3.00$ 6.00n/a
Non-Resident$ 5.00$ 4.00 $ 4.00$ 7.00n/a
Senior Resident$ 3.00$ 3.00 $ 3.00$ 5.00n/a
Senior Non-Resident$ 4.00$ 4.00 $ 4.00$ 6.00n/a
Vet/1st Responder$ 3.00$ 3.00 $ 3.00$ 5.00n/a
Child Non-Resident$ 3.00$ 2.00 $ 2.00$ 4.00n/a
C5C5 BasicNHRCC5 PremiumAll Access
Monthly Gym OnlyDual + Gym
Court PassCourt PassCourt + Gym
Resident$ 32.00$ 24.00 $ 24.00$ 48.00$ 55.00
Non-Resident$ 40.00$ 32.00 $ 32.00$ 56.00$ 65.00
Senior Resident$ 24.00$ 24.00 $ 24.00$ 40.00$ 45.00
Senior Non-Resident$ 32.00$ 32.00 $ 32.00$ 48.00$ 55.00
D
Vet/1st Responder$ 24.00$ 24.00 $ 24.00$ 40.00$ 45.00
E
Child Non-Resident$ 24.00$ 16.00 $ 16.00$ 32.00$ 40.00
S
C5C5 BasicNHRCC5 PremiumAll Access
O
Annual Gym OnlyDual + Gym
Court PassCourt PassCourt + Gym
Resident
$ 320.00$ 240.00 $ 240.00$ 480.00$ 550.00
P
Non-Resident
$ 400.00$ 320.00 $ 320.00$ 560.00$ 650.00
Senior Resident
$ 240.00$ 240.00 $ 240.00$ 400.00$ 450.00
O
Senior Non-Resident
$ 320.00$ 320.00 $ 320.00$ 480.00$ 550.00
Vet/1st Responder
$ 240.00$ 240.00 $ 240.00$ 400.00$ 450.00
R
Child Non-Resident
$ 240.00$ 160.00 $ 160.00$ 320.00$ 400.00
P
Definitions:
Daily Pass – Single day, single facility use, with access to specific amenities, providing for a
combo option that includes both gym and court use at C5.
C5 Basic – Basic monthly or annual membership option for the C5, allows for use of upstairs
work-out room and walking track only.
C5 Premium – Daily pass or premium membership option allowing for unlimited visits to utilize
the courts at C5 and the upstairs amenities of walking track and work out room.
Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the courts
at a single facility.
Dual Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the
courts at NHRC (pickleball, tennis, racquetball, shuffleboard) or C5 (basketball, pickleball,
volleyball). Does not include access to upstairs work out room or walking track at C5.
All Access – Monthly or annual membership option allowing for unlimited visits to utilize the
D
courts at NHRC, C5 and the upstairs amenities of walking track and work out room.
E
Senior – Age 62+
S
Child – Age 17 and under
Proof of Residency – Government issued I.D. with 32920 zip code or government issued ID with
O
supporting documentation listing a 32920 residential address, i.e. property tax statement, lease
or utility bill.
P
O
R
P
Simplified Differential Structure - A
C5C5NHRCC5 Premium
Daily Court PassGymCourt PassGym + Court
Resident$ 4.00$ 4.00 $ 3.00$ 6.00
Non-Resident$ 5.00$ 5.00 $ 4.00$ 7.00
NR Child$ 2.00$ 2.00 $ 1.00$ 3.00
DualC5 BasicC5 Premium
Monthly Court PassGymGym + Court
Resident$ 42.00$ 32.00 $ 48.00
Non-Resident$ 56.00$ 40.00 $ 56.00
Res Senior/1st R/Vet/Child$ 36.00$ 28.00 $ 40.00
NR Senior/1st R/Vet/Child$ 48.00$ 34.00 $ 48.00
DualC5 BasicC5 Premium
D
Annual Court PassGymGym + Court
E
Resident$ 420.00$ 320.00 $ 480.00
Non-Resident$ 560.00$ 400.00 $ 560.00
S
Res Senior/1st R/Vet/Child$ 360.00$ 280.00 $ 400.00
NR Senior/1st R/Vet/Child$ 480.00$ 340.00 $ 480.00
O
P
O
R
P
Simplified Differential Structure - B
C5C5NHRCC5 Premium
Daily Court PassGymCourt PassGym + Court
Resident$ 5.00$ 4.00$ 3.00$ 7.00
Non-Resident$ 6.00$ 5.00$ 4.00$ 8.00
NR Child$ 2.00$ 2.00$ 1.00$ 3.00
DualC5 BasicC5 Premium
Monthly Court PassGymGym + Court
Resident$ 35.00$ 28.00$ 49.00
Non-Resident$ 42.00$ 35.00$ 56.00
Res Senior/1st R/Vet/Child$ 28.00$ 22.00$ 39.00
NR Senior/1st R/Vet/Child$ 34.00$ 28.00$ 45.00
DualC5 BasicC5 Premium
D
Annual Court PassGymGym + Court
E
Resident$ 385.00$ 308.00$ 539.00
Non-Resident$ 462.00$ 385.00$ 616.00
S
Res Senior/1st R/Vet/Child$ 308.00$ 242.00$ 429.00
NR Senior/1st R/Vet/Child$ 374.00$ 308.00$ 495.00
O
P
O
R
P
Definitions:
Daily Pass – Single day, single facility use, with access to specific amenities, providing for a
combo option that includes both gym and court use at C5.
C5 Basic – Basic monthly or annual membership option for the C5, allows for use of upstairs
work-out room and walking track only.
C5 Premium – Daily pass or premium membership option allowing for unlimited visits to utilize
the courts at C5 and the upstairs amenities of walking track and work out room.
Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the courts
at a single facility.
Dual Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the
courts at NHRC (pickleball, tennis, racquetball, shuffleboard) or C5 (basketball, pickleball,
volleyball). Does not include access to upstairs work out room or walking track at C5.
All Access – Monthly or annual membership option allowing for unlimited visits to utilize the
D
courts at NHRC, C5 and the upstairs amenities of walking track and work out room.
E
Senior – Age 62+
S
Child – Age 17 and under
Proof of Residency – Government issued I.D. with 32920 zip code or government issued ID with
O
supporting documentation listing a 32920 residential address, i.e. property tax statement, lease
or utility bill.
P
O
R
P
Streamlined Differential Structure - A
C5C5NHRCC5 Premium
Daily Court PassGymCourt PassGym + Court
Resident$ 5.00$ 4.00$ 3.00$ 6.00
Non-Resident$ 6.00$ 5.00$ 4.00$ 7.00
NR Child$ 2.00$ 3.00$ 1.00$ 4.00
DualC5 BasicC5 PremiumAll Access
Monthly
Court PassGymGym + CourtDual + Gym
Resident$ 40.00$ 36.00$ 54.00$ 60.00
Non-Resident$ 48.00$ 45.00$ 63.00$ 65.00
Senior/1st R/Vet/Child$ 34.00$ 30.00$ 46.00$ 51.00
DualC5 BasicC5 PremiumAll Access
Annual
Court PassGymGym + CourtDual + Gym
D
Resident$ 400.00$ 360.00$ 540.00$ 600.00
E
Non-Resident$ 480.00$ 450.00$ 630.00$ 650.00
Senior/1st R/Vet/Child$ 340.00$ 300.00$ 460.00$ 510.00
S
O
P
O
R
P
Streamlined Differential Structure - B
C5C5NHRCC5 Premium
Daily Court PassGymCourt PassGym + Court
Resident$ 4.00$ 5.00$ 4.00$ 7.00
Non-Resident$ 5.00$ 6.00$ 5.00$ 8.00
NR Child$ 2.00$ 3.00$ 1.00$ 4.00
DualC5 BasicC5 PremiumAll Access
Monthly
Court PassGymGym + CourtDual + Gym
Resident$ 36.00$ 40.00$ 56.00$ 65.00
Non-Resident$ 42.00$ 48.00$ 64.00$ 75.00
Senior/1st R/Vet/Child$ 30.00$ 34.00$ 48.00$ 56.00
DualC5 BasicC5 PremiumAll Access
Annual
Court PassGymGym + CourtDual + Gym
D
Resident$ 360.00$ 400.00$ 560.00$ 650.00
E
Non-Resident$ 420.00$ 480.00$ 640.00$ 750.00
Senior/1st R/Vet/Child$ 300.00$ 340.00$ 480.00$ 560.00
S
O
P
O
R
P
Definitions:
Daily Pass – Single day, single facility use, with access to specific amenities, providing for a
combo option that includes both gym and court use at C5.
C5 Basic – Basic monthly or annual membership option for the C5, allows for use of upstairs
work-out room and walking track only.
C5 Premium – Daily pass or premium membership option allowing for unlimited visits to utilize
the courts at C5 and the upstairs amenities of walking track and work out room.
Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the courts
at a single facility.
Dual Court Pass – Monthly or annual membership option allowing unlimited visits to utilize the
courts at NHRC (pickleball, tennis, racquetball, shuffleboard) or C5 (basketball, pickleball,
volleyball). Does not include access to upstairs work out room or walking track at C5.
All Access – Monthly or annual membership option allowing for unlimited visits to utilize the
D
courts at NHRC, C5 and the upstairs amenities of walking track and work out room.
E
Senior – Age 62+
S
Child – Age 17 and under
Proof of Residency – Government issued I.D. with 32920 zip code or government issued ID with
O
supporting documentation listing a 32920 residential address, i.e. property tax statement, lease
or utility bill.
P
O
R
P
Current Fee Schedule with Daily Pass Check-in Data for FY 23-24
Non-Resident Day Passes Check-insFeeRevenue% of Daily
Senior - NHRC1455$ 4.00$ 5,820.00
36%
Adult - NHRC1012$ 6.00$ 6,072.00
25%
Total2467$ 11,892.00
Resident Day Passes Check-insFeeRevenue% of Daily
Senior - NHRC907$ 2.00$ 1,814.00
23%
Adult - NHRC656$ 4.00$ 2,624.00
16%
Total1563$ 4,438.00
Non-Resident Day Passes Check-insFeeRevenue% of Daily
Senior - C5512$ 6.00$ 3,072.0019%
Adult - C5569$ 7.00$ 3,983.00
20%
Total1081$ 7,055.00
Resident Day Passes Check-insFeeRevenue% of Daily
Senior - C5721$ 4.00$ 2,884.0026%
Adult - C5965$ 5.00$ 4,825.0035%
Total1686$ 7,709.00
Insurance Member Check-in Data for FY 23-24 + Current Active Memberships
Active Memberships
Check-ins
5160134
Resident72%74%
Seniors66%73%
Active Memberships
Check-ins
5477271
Silver Sneakers
Resident70%60%
Senior98%98%
Active Memberships
Check-ins
4457182
Renew Active
Resident68%60%
Senior97%91%
Member Check-in Data for FY 23-24 + Current Active Memberships
Active Memberships
Check-ins
3828121
Resident95%93%
Seniors15%15%
Active Memberships
Check-ins
12359125
C5 Monthly
Resident88%87%
Senior54%53%
Active Memberships
Check-ins
2909
NHRC Annual
Resident69%88%
Senior57%88%
Active Memberships
Check-ins
433027
Resident49%55%
Seniors83%74%
CITY OF
CAPE CANAVERAL
CULTURE AND LEISURE SERVICES (CLS) BOARD
JULY 31, 2025 REGULAR MEETING · ITEM # 3
Subject: Review proposed CAPE Center facility rental fee schedule to make a recommendation
for City Council consideration.
Summary: In an effort to boost exposure for the new facility, the CAPE Center has hosted several
meetings and professional summits pro bono during its first year or so in operation. With
awareness of the facility growing by the day, requests to utilize different spaces of the facility are
increasing.
Due to its size, design, the physical sensitivities of some exhibit materials and day-to-day
operational needs, the facility can only accommodate certain types of rental opportunities and
activities. To preserve the integrity of the facility and its purpose, as well as minimize risk/damage
to loaned materials/artwork, rentals should be limited to arts-related, educational and/or
professional functions only. Hosting private celebrations, such as parties, weddings, etc. presents
challenges that would impede day-to-day functions, restrict public accessibility to the facility or
result in costly damages to the facility or its content.
After comparing fee schedules from various art and cultural institutions, and narrowing those
down to facilities most similar to ours (Attachment 1), Staff assembled several fee schedule
proposals for facility rentals at the CAPE Center. (Attachment 2)
While other fees will be proposed in the future, to include considerations for full/partial exhibition
space, gallery (sales) fees and potential admission fees, addressing the facility rentals specifically
is currently a demand-related priority.
Considerations:
By and large, the most common type of entity requesting use of the facility is non-profit,
professional organizations. These organizations are subject to a discount per the
chment 3)
The classroom has a 7-person capacity.
The main gallery has an 80-person capacity, without additional furniture or floor
exhibits/installations. Realistically, it can hold closer to 40-50 people comfortably.
PRCA Staff recommends the Board take the following action: Review proposed CAPE Center
facility rental fee schedule to make a recommendation for City Council consideration.
Approved by Director: Date: 07/18/2025
CAPE Center Fee Schedule Comparisons
CAPE Center:
Main Gallery: ~2200 sq ft with 80-person capacity
Classroom: ~370 sq ft with 7-person capacity
For Comparison:
Appleton Museum:
Classroom 35-person capacity - $250/day and $31.25/hr.
Courtyard 125-person capacity - $500/day and $62.50/hr.
Goodwood Museum
Classroom 20-person capacity - $400/day and $50/hr.
Courtyard 50-person capacity - $750/day and $93.75/hr.
First Coast Cultural Center
Classroom 10 Person capacity - $175/day and 21.85/hr.
Gallery 60-person capacity -$400/day and $50/hr.
Notes:
First Coast Cultural Center is most similar in size to our situation.
An hourly rate was not proposed for CAPE Center Gallery space due to logistical
considerations.
CAPE Center FACILITY RENTALS - Proposed A
Rate Category
RateDeposit
RATES
Classroom Hourly*$20.00$150.00**
Classroom Daily$125.00$150.00**
Event in Gallery Space$550.00$150.00
CAPE Center FACILITY RENTALS - Proposed B
Rate Category
RateDeposit
RATES
Classroom Hourly*$25.00$150.00**
Classroom Daily$150.00$150.00**
Event in Gallery Space$600.00$150.00
D
CAPE Center FACILITY RENTALS - Proposed C
E
Rate Category
RateDeposit
RATES
S
Classroom Hourly*$30.00$150.00**
Classroom Daily$175.00$150.00**
O
Event in Gallery Space$700.00$150.00
P
*Two hour minimum
** Refundable clean-up deposit applied based on activity at Staff discretion
O
R
P